BE THE COMPANY THAT MAKES
AN IMPACT
PHILIP KOTLER THE FATHER OF MODERN MARKETING
Founder of World Marketing Summit Group
Philip Kotler has distinguished himself on many levels. He is an innovative thought leader, a revered educator, an accomplished author of over 50 books, well-traveled speaker, social activist, and trusted consultant to the world’s most recognized corporate brands.
"Today you have to run faster to stay in place."
PHILIP KOTLER
Professional Highlights
Professional Title
S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University
Notable Work
Author of Marketing Management (1967), now in its 14th edition and considered to be the definitive treatment of the discipline.
Called
'The Marketing Guru' and 'The Most Influential Marketer of All Time'
Recognition
Dr. Kotler has secured standing as one of the great business thinkers of the past century.
Mohammed Ghandour
CEO & FOUNDER OF DIGITALGO
• MASTER’S DEGREE IN BUSINESSADMINISTRATION AND MARKETING
• AUTHOR OF THE BOOK “MARKETING AND CONTENT CREATION”
EOMM Book
The Pioneering Global Book by the Godfather of Marketing, Philip Kotler
The pioneering global book by the godfather of marketing, Philip Kotler. This groundbreaking publication unveils market-specific success stories, transcending traditional marketing literature.
Key Features
• Real-World Applications : EOMM 24 showcases real-world applications of marketing principles across diverse industries and markets, offering a comprehensive understanding of how marketing practices adapt to specific contexts.
• Expert Collaboration : With Kotler’s unparalleled expertise and collaboration with industry experts, this book serves as an indispensable resource for professionals, educators, and students.
• Practical Insights : Providing practical insights and actionable strategies to thrive in today’s complex business landscape.
"Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value."
PHILIP KOTLER
Recently released versions
EOMM has already several editions in all continents, with hundreds of Brilliant Companies as partners from all sectors,
Bestsellers on Amazon
The most popular products based on sales. The list is frequently updated.
Main Topics :
1. Essentials of Modern Marketing Management
2. Situational analysis in the marketing planning process
3. Strategy formulation in the marketing planning process
4. Marketing Mix
5. Implementation and controlling in the marketing planning process
6. External orientation of strategic marketing plan
7. Disruptive digital marketing strategies
8. The rise of AI-driven metahumans
9. Leading by innovation & design: strategies and value creation
10. Designing value
11. Remodelling the marketing research
12. Better world through socialpreneurship
13. Adaptive public policy and marketing during COVID-19
14. Marketers without borders
15.Digital marketing trends, challenges, and strategies
16. Entrepreneural marketing
1. Essentials of Modern Marketing Management
2. Situational analysis in the marketing planning process
3. Strategy formulation in the marketing planning process
4. Marketing Mix
5. Implementation and controlling in the marketing planning process
6. External orientation of strategic marketing plan
7. Disruptive digital marketing strategies
8. The rise of AI-driven metahumans
9. Leading by innovation & design: strategies and value creation
10. Designing value
11. Remodelling the marketing research
12. Better world through socialpreneurship
13. Adaptive public policy and marketing during COVID-19
14. Marketers without borders
15.Digital marketing trends, challenges, and strategies
16. Entrepreneural marketing
Main Authors
CCO & Cofounder of the MRI Benchmark application
Sean Crichton-Browne
CEO - WMS & KOTLER Impact
Sadia Kibria
Co-founder of Weevo, Italy
Gabriele Carboni
Chairman of Market Culture Australia
Prof.Linden Brown
The Father Of Marketing
Philip Kotler
Huddersfield Business School University of Huddersfield, UK
Haseeb Shabbir
Cro Kotler Impact, Germany
Prof Marc Opresink
CEO of Rubika , India
Manoj Singh
AI Expert - France
Denis Rothman
President & CEO of UMUNTU Colombia
Raul Guillermo Amigo
Advisory Board
CEO I CTO I Ph.D. of Digital Marketing I Lecturer of MIS at The Arab Academy for Banking and Financial Sciences
Dr.Awad Louis
Corporate Business Development Director -Misr university for science and technology Member board of Directors- Souad Kafafi Hospital
Dr.Eman Ahmed Abdelaziz
SUPPORTERS OF BRILLIANCE
JAN-FEB 2025
EOMM BOOK LAUNCH -EGYPT EDITION
Kotler Award
Established
Established in 2003 by Professor of Marketing Philip Kotler, it is globally recognized for making a significant difference to your brand in the market
Categories
Covering a wide range of modern marketing categories, social media specialists, content creators, artificial intelligence, and market research.
International Reach
Guaranteeing access to more than 50 countries around the world.
Judging Committee
The evaluation of the award and the selection of winners will involve participation from marketing experts and specialists.
